heat Extra 2.0 reloaded!

The Engine Creative team has been hard at work redeveloping the heat Extra app into something new that will entertain your brain, twist your fingers and tickle your eyeballs and it’s now available on an App Store near you!

heat Extra 2.0 follows the success of the first heat Extra app that has amassed over 80,000 downloads and a CTR of up to a gossip-tingling 64.5%!

Along with now being able to access the heatworld website and listen to heat radio, the updated heat Extra app features a brand new quiz section allowing heat readers to take part in themed weekly quizzes.  We’re launching with the beautifully titled ‘Everything Showbiz’ quiz along with some Justin Trousersnake fella where users also have the opportunity to share, earn score badges and post their results to challenge friends and family via social networking sites, so we really wanna see those hashtags people.

heat Extra 2.0 App Development blog

We have also lent our video production skills to the app relaunch and filmed a detailed ‘how to’ Augmented Reality (AR) instruction video with ex-TOWIE member Amy Childs to explain some of the exciting features that heat’s Scan It! function will bring to heat readers.  To see Amy ‘and her finger’ explain how the AR works take a look at the promo video below…

The new heat Extra app will continue to expand heat’s brand umbrella ensuring that heat remains THE place for readers to find out and interact with everything entertainment.

Keep an eye out for new and amazing functions coming to the app soon, and to see our app development work in action download the new heat Extra app now!

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