How do you keep a design studio full of gamers happy whilst still running a successful creative agency? Simple - get a games publisher as a client and work on creating cover artwork and in-game interface design assets.

Games publisher Oxygen Games (now OG International) commissioned us to develop original artwork for a range of titles including World Championship Poker All In, King of Clubs, CID The Dummy and Oxygen's best selling PDC World Championship Darts. The covers use original 3D models supplied by the games developers combined with additional graphic elements to create product packaging that competes with major games publishers on shelves of retailers across Europe.

Working with games developers

Our creative team also worked closely with the games developers to create the interface concept design and interaction for the pool simulation game 8Ball Allstars. This work included creating all required assets from logo, packaging design, icon design, navigation, menu architecture and user interface. Engine Creative also helped Oxygen to relaunch their brand by reworking and unifying their brand identity. 

We designed a new logo, stationery, website, 3D animated ident, presentation slides and sales sheets as part of the brand implementation.