Strato are an online storage hosting company looking to promote their secure cloud based storage offering through their HiDrive service.

We created a fun, informative animated promotional video that followed Mr. Misfortune through a series of unfortunate mishaps which highlighted the benefits, flexibility and importance of using the HiDrive cloud based storage service.

The video is part of a wider digital campaign which included a Facebook app which was used to promote the HiDrive service offering through an interactive photography competition.

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