Showing 'Augmented Reality' insights

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Brands are struggling to grab the attention of their customers despite the overwhelming number of digital channels available to them. Marketers continue to invest heavily in digital channels that are outdated and increasingly ineffective, driven by industry pressures to deliver greater ...

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Augmented Reality: it’s like real life, but better. Augmented Reality (or AR) is a term that has been in the mainstream public consciousness for decades. Despite all of the promise, it is only now, since the rise of powerful smartphone technology, ...

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