No idea is a bad idea


The imposter inside of me believes I spurt a lot of rubbish – a casual repertoire of verbal diarrhoea is how I’d best sum it up.  I say what I say see, even if it’s inside of my mind’s eye (normally with an imposing sexual nature), I blurt it out and, with age, I’m really beginning not to overly care if I turn a few heads.  This can often be seen as rash, idiotic, foolish and even classed as weird to most folk of today.  I will explain to you why I believe otherwise.

I don’t like to impose my view or opinion onto others and I often take advice and completely ignore it and I’d like to assume people do the same with my points and slant of any situation.  A friend of mine’s advice is not to listen to advice which makes me chuckle because of the obvious contradiction and beautiful way of saying, “Hey mate, I don’t really want to waste my time on your problem.”  At the same time, it’s basically what I do and I know he really cares (he always cares).

So OK, imagine you’re at work on a Friday gagging to be out in the garden of a local eating establishment with all of your peers who also want exactly the same but, alas, in a room full of people no-one feels confident enough to suggest what to eat.  What do you do?  The most obvious course of action would be to make suggestions wouldn’t it?  However, the big problem here is – and I’m sure many of us have been stuck in this scenario many times before – we get caught in the glare of the oncoming headlights of impending embarrassment, fearing that our idea will be shot down.

Being made to feel stupid is horrible but sometimes being the ‘stupidest’ person in the room makes you the most intelligent person in the room.  As always, I’m beating around the bush here and will eventually get to my point, so hang on and let me chat away a little more.

As a creative, it’s about my ideas and not just how much of a technical monkey I am which makes me good at what I do.  The technically gifted often get noticed more but without an idea in the first place, what’s the point of being a monster on the Adobe Creative Suite?  None.  None at all.

When I was a young warthog, I was very concerned that I may do or say something profoundly dumb.  I was often frightened of the thought that I may cause my peers to look at me as if I had just wet the bed.  This has to do with the imposter inside of me believing that if I don’t have the right answer straight away that I’m inadequate and I shouldn’t be doing my job because there is obviously someone better than me just around the corner.

Some believe I have grown up just enough (I’ll go with this as it makes me look great) to not really mind slight hiccups in everyday life.  What do you do when you trip walking down the street?  I laugh, hard and out loud at myself.  This normally causes more people to look at me, but at least they’re looking at me because I’m hysterically happy instead of keeping my head down rushing away.

We often send emails around the studio on a Friday lunchtime gathering fellow belly feeders to the forecourt of a local establishment for slightly OK-ish food.  The most commonly suggested pub for us to go to is a place just across the road but this is often met with grunts and groans and, to be honest, we all understand why and unfortunately the food just doesn’t cut it – sorry B****tt*!

This is great.  It makes everyone think to themselves, where do I want to go instead of the easy and obvious?  9 times out of 10, we end up elsewhere and extremely satisfied.  This is the same with our work.  As creative solution providers, we need that smidgen of an idea to be built upon and even ripped apart to make great things happen.  Sparks can only fly where friction starts.

The truth is, I wrote this blog post as I came to a point where I had no idea what to write about.  Well I did but I’m not subjecting myself to writing about how great iOS7 is or isn’t, or at least not yet anyway.

After reading all of the above I hope you, my valued reader, are on the same path as I am.  I wholesomely believe no idea is a bad idea.  Having no ideas to bring to the table at all is the bad thing about a bad idea.  I see bad ideas as great interjections on the road to a good idea.

So, I say stay stupid, blurtiful and proud and keep on coming up with ideas, no matter what.  They’ll form the path to a good idea, eventually.

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