Bag yourself £1,000 with our interactive AR campaign for heat

It’s that time of year when heat magazine release their under 30’s Rich List, and we’ve once again created some great interactive AR (Augmented Reality) content to accompany the campaign.

In the past we’ve scanned money, had celebrities fighting it out, and even hidden treasure within the magazine; this year it’s all about the Celebrity Safe!

heat rich list - interactive AR campaign

Interactive AR hidden in the pages of heat

All you need to do is scan the right pages of heat magazine, get yourself showered in gold coins and guess who the safe belongs to from the visual clues. If you think you know, then you could be in with a chance to bag yourself £1000 – bonus!

Through the creation of the heat extra app we’ve introduced interactive content onto the pages of heat magazine for over 2 years, creating numerous pioneering and award winning AR campaigns in the process. We’re currently looking at new and innovate ways for the readers of heat magazine to get interactive, so watch this space.

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